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WHY “MY WAY OR THE HIGHWAY” LEADERSHIP IS HISTORY
“You can’t order excellence.” With those four words MIKE ABRASHOFF, author of the bestselling book It’s Your Ship, summed up the reason business leaders are so eager to address the most important and sustainable weapon in the competitive arsenal: the organization’s culture.
Leaders may want to ramp up innovation, improve safety, increase sales or customer service – but all these efforts are rooted in the culture that must deliver. It’s vital for that culture to inspire people to bring their best efforts to work every day. That’s been the focus of Mike Abrashoff’s leadership style since before Fast Company magazine brought him to the attention of the world in 1999 called The Agenda: Grassroots Leadership.
VW’S WOES ARE A PERFECT CAUTIONARY EXAMPLE
Look at the VW debacle: VW’s chairman promised aggressive progress on fuel economy. Reportedly, the engineers didn’t have the nerve to tell him otherwise. So instead, they created an elaborate software program to game the system. It looks like a culture of fear was responsible for a problem whose impact on the viability of VW as a company is yet to be fully understood.
MIKE ABRASHOFF SPEECHES
MIKE ABRASHOFF talks from first-hand experience about the challenges of initiating a culture of accountability and engagement – and the benefits it can bring. When he became captain of the USS Benfold, the ship was close to the worst performing ship in the Navy. 12 months later it was the best performing ship — using the same crew. The lessons audiences can learn from this amazing turnaround are many – with glowing testimonials like this routine following Mike’s presentations:
“Your talk was inspiring to our sellers and your message clearly resonated with the group. The feedback from the meeting was overwhelmingly positive and we couldn’t have done it without your involvement and enthusiasm.”
– Chief Growth Officer, Aramark
READ THE LATEST BLOG BY MIKE ABRASHOFF
Mike Abrashoff’s latest blog – “Why ‘My Way or the Highway’ Leadership is History” – shows how leaders can shift their style to create a more powerful organizational culture.
